Strengths
- Figure is a private humanoid robotics unicorn valued at US$39B.
- Figure builds general-purpose humanoid robots powered by Helix embodied AI.
- Figure can scale humanoids into homes and commercial operations.
Figure AI Startup Diligence Report
Proceed only with deep technical, safety and unit-economic diligence: public evidence verifies a major US$39B financing and ambitious embodied-AI roadmap, but underwriting hinges on deployment economics, reliability, manufacturing yield and liability controls that are not public.
Figure AI Startup Diligence Report
Figure AI passed the public-source operating-company screen after replacing an ineligible acquired candidate. Proceed only with deep technical, safety and unit-economic diligence: public evidence verifies a major US$39B financing and ambitious embodied-AI roadmap, but underwriting hinges on deployment economics, reliability, manufacturing yield and liability controls that are not public.
Figure AI's public valuation evidence is meaningful, but audited financials, cap table, cash/debt, projections and current valuation support require private diligence.
not publicly verifiable confidence: low
Figure AI's public valuation evidence is meaningful, but audited financials, cap table, cash/debt, projections and current valuation support require private diligence. This section owns 1 table(s) and 0 figure(s).
| metric | public signal | verification status | evidence |
|---|---|---|---|
| Funding scale | More than US$1B Series C; nearly US$2B cumulative reported | verified/partially_verified | EC-001 |
| Revenue / gross margin / robot unit economics | Not disclosed publicly | not_publicly_verifiable | EC-006 |
| Manufacturing capex / cash runway | Use of funds disclosed, but budget and runway private | not_publicly_verifiable | EC-003 |
not publicly verifiable confidence: low
Figure AI's public valuation evidence is meaningful, but audited financials, cap table, cash/debt, projections and current valuation support require private diligence.
not publicly verifiable confidence: low
Figure AI's public valuation evidence is meaningful, but audited financials, cap table, cash/debt, projections and current valuation support require private diligence. This section owns 0 table(s) and 1 figure(s).
not publicly verifiable confidence: low
Figure AI's public valuation evidence is meaningful, but audited financials, cap table, cash/debt, projections and current valuation support require private diligence. This section owns 1 table(s) and 1 figure(s).
| date | round | lead or participants | amount | post money valuation | evidence |
|---|---|---|---|---|---|
| 2025-09 | Series C | Parkway Venture Capital led; Brookfield, NVIDIA, Intel Capital and others participated | >US$1B committed capital | US$39B post-money | EC-001 |
| 2022-2025 | Cumulative funding | TechCrunch reported nearly US$2B raised since founding | ~US$2B cumulative reported | not_publicly_verifiable current mark | EC-005 |
| 2026-05 | Current valuation support | Not public | not_publicly_verifiable | not_publicly_verifiable | EC-006 |
Public sources describe Figure AI's products and category, while pricing, margins, roadmap cost and product-level profitability remain private.
not publicly verifiable confidence: low
Public sources describe Figure AI's products and category, while pricing, margins, roadmap cost and product-level profitability remain private. This section owns 2 table(s) and 1 figure(s).
| product | audience | public description | verification status | evidence |
|---|---|---|---|---|
| Figure 03 | Home and eventual commercial users | General-purpose humanoid robot for everyday home help | verified | EC-002 |
| Helix | Robot intelligence stack | Vision-Language-Action model for perception, language and control | partially_verified | EC-004 |
| BotQ manufacturing | Internal production scale-up | Manufacturing expansion referenced in Series C announcement | partially_verified | EC-003 |
| pricing area | buyer or user | public evidence or gap | verification status | evidence |
|---|---|---|---|---|
| Robot sale/lease/subscription | Home/commercial buyers | Pricing not publicly disclosed | not_publicly_verifiable | EC-006 |
| Service/support economics | Enterprise/home deployments | Maintenance, warranty and service costs private | not_publicly_verifiable | EC-006 |
| AI/data economics | Model training and data collection | Cost per training hour and compute unit economics private | not_publicly_verifiable | EC-006 |
Public customer/user/partner signals exist, but top customers, revenue concentration, churn, retention and supplier contracts are not public.
not publicly verifiable confidence: low
Public customer/user/partner signals exist, but top customers, revenue concentration, churn, retention and supplier contracts are not public. This section owns 1 table(s) and 0 figure(s).
| customer or user group | region or segment | public evidence | verification status | evidence |
|---|---|---|---|---|
| Home market | Consumer households | Figure 03 home-use positioning is public; sales volume not public | partially_verified | EC-002 |
| Commercial operations | Factories/warehouses/other settings | Series C PR references commercial workforce tasks; customers and revenue not public | partially_verified | EC-003 |
| Strategic investors | Infrastructure/ecosystem | NVIDIA, Brookfield and other strategic/financial investors publicly named | verified | EC-007 |
not publicly verifiable confidence: low
Public customer/user/partner signals exist, but top customers, revenue concentration, churn, retention and supplier contracts are not public. This section owns 1 table(s) and 0 figure(s).
| party | role | public evidence or gap | verification status | evidence |
|---|---|---|---|---|
| NVIDIA | GPU infrastructure / investor | Series C announcement names next-generation NVIDIA GPU infrastructure and NVIDIA as investor | verified | EC-003 |
| Brookfield Asset Management | Investor / AI infrastructure relationship | Named as significant investor | verified | EC-007 |
| Manufacturing supply chain | Robot components and assembly | Suppliers, BOM and contract terms not public | not_publicly_verifiable | EC-006 |
not publicly verifiable confidence: low
Public customer/user/partner signals exist, but top customers, revenue concentration, churn, retention and supplier contracts are not public. This section owns 0 table(s) and 1 figure(s).
not publicly verifiable confidence: low
Public customer/user/partner signals exist, but top customers, revenue concentration, churn, retention and supplier contracts are not public.
not publicly verifiable confidence: low
Public customer/user/partner signals exist, but top customers, revenue concentration, churn, retention and supplier contracts are not public.
Figure AI operates in a competitive market where public benchmarks show multiple substitutes; win/loss and pricing evidence are private.
partially verified confidence: medium
Figure AI operates in a competitive market where public benchmarks show multiple substitutes; win/loss and pricing evidence are private. This section owns 2 table(s) and 1 figure(s).
| competitor | segment | public overlap | benchmark type | evidence |
|---|---|---|---|---|
| Tesla Optimus | Humanoid robotics | Large-cap internal robotics program with manufacturing scale | public benchmark | EC-009 |
| Agility Robotics | Warehouse humanoid/legged robotics | Commercial logistics/manufacturing overlap | public benchmark | EC-009 |
| Apptronik / Boston Dynamics | Humanoid/mobile robotics | Competes for robotics talent, customers and safety credibility | public benchmark | EC-009 |
| axis | target position | competitor pressure | diligence request | evidence |
|---|---|---|---|---|
| price | Public evidence incomplete. | Medium to high | Provide win/loss, pricing, renewal, NPS and customer-reference data. | EC-006 |
| distribution | Public evidence incomplete. | Medium to high | Provide win/loss, pricing, renewal, NPS and customer-reference data. | EC-006 |
| technology | Public technology/product narrative is strong but company-published. | High | Provide win/loss, pricing, renewal, NPS and customer-reference data. | EC-002 |
| trust/compliance | Public evidence incomplete. | Medium to high | Provide win/loss, pricing, renewal, NPS and customer-reference data. | EC-006 |
Public GTM evidence is mostly owned-channel and financing/media signal; pipeline, CAC, payback and sales productivity are not public.
not publicly verifiable confidence: low
Public GTM evidence is mostly owned-channel and financing/media signal; pipeline, CAC, payback and sales productivity are not public. This section owns 1 table(s) and 0 figure(s).
| channel | buyer or supply side | public evidence or gap | verification status | evidence |
|---|---|---|---|---|
| Strategic investor ecosystem | Infrastructure and enterprise access | NVIDIA/Brookfield/Salesforce/T-Mobile/Qualcomm investor set may support ecosystem access | partially_verified | EC-007 |
| Direct commercial deployments | Enterprise operations buyers | Deployment count and signed pipeline private | not_publicly_verifiable | EC-006 |
| Consumer launch | Home market | Figure 03 home positioning public; pricing, support and regulatory readiness private | partially_verified | EC-002 |
not publicly verifiable confidence: low
Public GTM evidence is mostly owned-channel and financing/media signal; pipeline, CAC, payback and sales productivity are not public.
not publicly verifiable confidence: low
Public GTM evidence is mostly owned-channel and financing/media signal; pipeline, CAC, payback and sales productivity are not public. This section owns 1 table(s) and 1 figure(s).
| signal | public evidence | gap | evidence |
|---|---|---|---|
| earned media / funding | US$39B post-money Series C (September 2025) | Corroborate with operating KPIs. | EC-001 |
| owned website | Active public website reviewed. | Corroborate with operating KPIs. | EC-002 |
| sales pipeline | Pipeline and conversion metrics are private. | Request pipeline, CAC, payback and sales productivity. | EC-006 |
not publicly verifiable confidence: low
Public GTM evidence is mostly owned-channel and financing/media signal; pipeline, CAC, payback and sales productivity are not public.
not publicly verifiable confidence: low
Public GTM evidence is mostly owned-channel and financing/media signal; pipeline, CAC, payback and sales productivity are not public.
Public R&D/product claims require technical validation, budget review, roadmap evidence and incident/reliability data.
not publicly verifiable confidence: low
Public R&D/product claims require technical validation, budget review, roadmap evidence and incident/reliability data. This section owns 1 table(s) and 0 figure(s).
| activity or role | function | public evidence or gap | verification status | evidence |
|---|---|---|---|---|
| Helix VLA | Embodied AI | 7B VLM / 80M visuomotor transformer claims; 200Hz control | partially_verified | EC-004 |
| Training/data collection | Robot learning | ~500 hours training data and new data collection efforts disclosed | partially_verified | EC-004 |
| Manufacturing scale-up | BotQ | Production manufacturing expansion disclosed, details private | partially_verified | EC-003 |
not publicly verifiable confidence: low
Public R&D/product claims require technical validation, budget review, roadmap evidence and incident/reliability data. This section owns 1 table(s) and 1 figure(s).
| project | status | expected timing | source or gap | evidence |
|---|---|---|---|---|
| Helix VLA | partially_verified | not_publicly_verifiable | 7B VLM / 80M visuomotor transformer claims; 200Hz control | EC-004 |
| Training/data collection | partially_verified | not_publicly_verifiable | ~500 hours training data and new data collection efforts disclosed | EC-004 |
| Manufacturing scale-up | partially_verified | not_publicly_verifiable | Production manufacturing expansion disclosed, details private | EC-003 |
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records.
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records. This section owns 0 table(s) and 1 figure(s).
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records. This section owns 1 table(s) and 0 figure(s).
| period | population | count or status | public evidence or gap | evidence |
|---|---|---|---|---|
| 2025 | Engineering/team depth | not_publicly_verifiable | Homepage gives qualitative 100+ years combined experience, not headcount | EC-002 |
| 2026 | Current headcount | not_publicly_verifiable | No HRIS or verified LinkedIn headcount collected | EC-006 |
| Projected | Manufacturing/R&D hiring plan | not_publicly_verifiable | Requires management plan and budget | EC-006 |
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records. This section owns 1 table(s) and 0 figure(s).
| name | role | public background | verification status | evidence |
|---|---|---|---|---|
| Brett Adcock | Founder and CEO | Quoted in Series C announcement | verified | EC-001 |
| Robotics / AI team | Engineering organization | Homepage says 100+ years combined AI and humanoid experience; individual roster not fully public in sources reviewed | partially_verified | EC-002 |
| Finance/legal leadership | Corporate functions | Not publicly verified in sources reviewed | not_publicly_verifiable | EC-006 |
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records.
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records.
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records.
partially verified confidence: medium
Some founder or leadership information is public, but HRIS, compensation, option plans, turnover and workforce projections require private records.
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence.
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence. This section owns 1 table(s) and 0 figure(s).
| area | public status | diligence request | priority | evidence |
|---|---|---|---|---|
| Pending lawsuits against company | not_publicly_verifiable in this public-only run | Provide counsel memo, docket schedule and settlement history. | high | EC-010 |
| Claims initiated by company | not_publicly_verifiable in this public-only run | Provide counsel memo, docket schedule and settlement history. | high | EC-010 |
| Material contracts / insurance | not_publicly_verifiable in this public-only run | Provide material customer/supplier contracts, insurance policies and indemnities. | high | EC-010 |
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence.
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence.
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence. This section owns 1 table(s) and 0 figure(s).
| matter | jurisdiction or scope | public evidence or gap | verification status | evidence |
|---|---|---|---|---|
| Product safety / liability | Home and industrial robotics | Safety certifications, incident records and insurance not public | not_publicly_verifiable | EC-010 |
| IP portfolio | Robotics hardware/software/model IP | Patent/trademark schedule not collected in public sources reviewed | not_publicly_verifiable | EC-010 |
| Customer contracts | Commercial deployments | Indemnities, SLAs and cancellation terms not public | not_publicly_verifiable | EC-006 |
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence.
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence.
not publicly verifiable confidence: low
Material contracts, regulatory history, IP schedules, insurance, security and litigation status require counsel-led private diligence. This section owns 0 table(s) and 1 figure(s).
| ID | Claim | Status | Sources |
|---|---|---|---|
| EC-001 | Figure AI has public unicorn-status evidence at a US$39B post-money valuation. | verified high | SRC-001SRC-002SRC-003 |
| EC-002 | Figure is developing autonomous general-purpose humanoid robots for home and commercial markets. | verified high | SRC-002SRC-004 |
| EC-003 | Series C proceeds are intended for scaling robots, AI infrastructure, manufacturing and data collection. | verified high | SRC-002 |
| EC-004 | Helix is Figure’s VLA system and has public technical claims but not third-party audited performance. | partially verified medium | SRC-005 |
| EC-005 | Figure has raised nearly US$2B since a 2022 founding according to press coverage. | partially verified medium | SRC-003 |
| EC-006 | Customer revenue, deployment count, safety incidents and margin economics are not publicly verifiable. | not publicly verifiable low | SRC-002SRC-004SRC-005 |
| EC-007 | Figure publicly names influential strategic investors and infrastructure dependencies. | verified high | SRC-002 |
| EC-008 | Public research did not find an IPO, acquisition, or shutdown signal for Figure AI by the research date. | inconclusive medium | SRC-001SRC-002SRC-004 |
| EC-009 | Humanoid robotics competition and commercialization risk are material. | partially verified medium | SRC-003SRC-004 |
| EC-010 | Legal, regulatory, safety certification, IP and insurance evidence requires private diligence. | not publicly verifiable low | SRC-002SRC-005 |
| ID | Publisher | Title | Accessed |
|---|---|---|---|
| SRC-001 | Wikipedia current unicorn list entry for Figure AI | Wikipedia current unicorn list entry for Figure AI | — |
| SRC-002 | Figure PR Newswire Series C announcement | Figure PR Newswire Series C announcement | — |
| SRC-003 | TechCrunch | TechCrunch: Figure reaches US$39B valuation | — |
| SRC-004 | Figure homepage | Figure homepage | — |
| SRC-005 | Figure Helix technical article | Figure Helix technical article | — |
This report is a public-evidence diligence snapshot, not investment advice. Important financial, legal, technical, and contractual facts remain non-public and should be verified directly with management and primary documents before any investment decision.