Strengths
- Dataiku appears on a public unicorn list with latest known valuation of $3.70B.
- Dataiku publicly markets an active product platform.
- Dataiku has public customer, usage, partner or borrower signals.
Dataiku Startup Diligence Report
Dataiku has credible public evidence of scale and market relevance in Enterprise AI and analytics software. The thesis depends on validating financial quality, durable customer economics, compliance posture and whether the $3.70B valuation is supportable after private-record review.
Dataiku Startup Diligence Report
Dataiku qualifies for continued diligence as a public-source private unicorn screen, but the investment case cannot be underwritten without primary financial, cap-table, customer, legal and operating records.
Public $150M ARR/revenue signal is not enough to assess GAAP revenue, gross margin, NRR, burn, cash runway or cohort quality.
Diligence request: Request audited financials, ARR bridge, cohort retention, gross margin, CAC and runway schedule.
Dataiku competes with Databricks, DataRobot and cloud-native AI/data platforms in a rapidly changing market.
Diligence request: Run customer win-loss calls and benchmark product roadmap against Databricks, cloud platforms and specialized AI tools.
The 2022 Series F valuation was reported at $3.7B, down from $4.6B in 2021; current valuation support and preference stack are not public.
Diligence request: Request financing documents, liquidation preferences, option-pool changes and 409A/fair-value support.
Public logos and customer counts do not disclose contract size, renewal health, churn or concentration.
Diligence request: Request top-customer ARR, renewal schedule, churn, NRR and reference calls.
Enterprise AI use cases create model-risk, privacy, data-governance, IP and regulated-industry compliance exposure.
Diligence request: Review SOC/security reports, model governance, privacy impact assessments and AI compliance policies.
CFO hire sparked IPO speculation, but Series F suggested listing was farther away; current leadership, retention and readiness are private.
Diligence request: Request board materials, org chart, management bios, turnover and IPO-readiness workplan.
Dataiku has public valuation and operating proxies, but audited financial quality, cap table, cash runway and forecast assumptions remain private.
not publicly verifiable confidence: high
$150M annual recurring revenue/revenue signal and 500+ customer base were publicly reported in 2022, but audited financial statements were not available. Audited statements, management reporting, backlog and AR aging remain private.
| metric | public value | evidence summary | verification status | diligence request |
|---|---|---|---|---|
| ARR / revenue signal | $150M | TechCrunch reported Dataiku disclosed annual recurring revenue for the first time around the 2022 financing. | partially_verified | Request audited revenue, ARR definition, renewal rate and gross margin. |
| Customers | 500+ companies / 150+ largest enterprises | Reported customer count suggests enterprise scale but does not verify contracted ARR or concentration. | partially_verified | Request customer ARR by cohort and segment. |
| Profitability / cash burn | not_publicly_verifiable | No public income statement or cash-flow detail was found. | not_publicly_verifiable | Request monthly P&L, cash balance, burn and runway. |
not publicly verifiable confidence: high
Public sources support market traction signals for Dataiku, but forecasts, assumptions, pricing sensitivity and financing plans are not publicly verifiable.
not publicly verifiable confidence: high
Dataiku is still listed as an active unicorn by CB Insights, while TechCrunch reported a 2022 Series F at a $3.7B valuation, down from the $4.6B 2021 Series E. Current shares outstanding, options, debt and liquidation preferences are not public.
| stakeholder or instrument | public position | diligence caveat |
|---|---|---|
| Named venture investors | Wellington, Tiger Global, CapitalG, ICONIQ, FirstMark, Battery, Snowflake Ventures and others | Current ownership, preferences, option pool and secondary terms are not public. |
| Debt / credit facilities | not_publicly_verifiable | Request debt, warehouse, bank line, venture debt and off-balance-sheet obligation schedules. |
| Options, warrants and other dilution | not_publicly_verifiable | Request option pool, warrant, SAFE/note and fully diluted ownership schedules. |
partially verified confidence: medium
Public financing history provides valuation anchors for Dataiku; tax positions, accounting policies and instrument terms require primary records.
| date | round | lead or participants | amount | post money or valuation | public evidence |
|---|---|---|---|---|---|
| 2015-01 | Seed / early VC | Serena Capital and Alven Capital | $3.6M | not_publicly_verifiable | Wikipedia funding chronology |
| 2016-10 | Series A | FirstMark Capital | $14M | not_publicly_verifiable | Wikipedia funding chronology |
| 2017-09 | Series B | Battery Ventures and existing investors | $28M | not_publicly_verifiable | Wikipedia funding chronology |
| 2018-12 | Series C | ICONIQ Capital with Alven, Battery, Dawn and FirstMark | $101M | not_publicly_verifiable | Wikipedia funding chronology |
| 2019-12 | Secondary / unicorn round | CapitalG | not_disclosed | $1.4B | CapitalG secondary reportedly valued Dataiku at $1.4B and made it a unicorn. |
| 2020-08 | Series D | Stripes and Tiger Global with existing investors | $100M | still a unicorn; valuation not disclosed | Wikipedia cites 2020 Series D and no new valuation disclosure. |
| 2021-08-05 | Series E | Tiger Global with ICONIQ, CapitalG, FirstMark, Battery, Snowflake Ventures and Dawn | $400M | $4.6B | TechCrunch reported a $400M Series E at a $4.6B valuation. |
| 2022-12-13 | Series F | Wellington Management | $200M | $3.7B | TechCrunch reported a $200M Series F at a reduced $3.7B valuation. |
Amounts and valuations are public-source figures and should be tied to financing documents.
Public materials show an active product suite for Dataiku; product economics, reliability, roadmap costs and implementation metrics require private review.
verified confidence: medium
Dataiku sells an enterprise AI and analytics platform for designing, testing, deploying and governing AI/ML and analytics applications. Product economics, roadmap dates, implementation quality and support burden require private validation.
| product | audience | key features | public evidence | verification status |
|---|---|---|---|---|
| Dataiku AI and analytics platform | Enterprise data, analytics and AI teams | Design, test and deploy AI and analytics applications and machine-learning models. | TechCrunch product description and Dataiku company profile. | verified |
| Dataiku Online / managed offering | Startups and SMBs | Managed version aimed at smaller companies. | TechCrunch reported Dataiku sought to expand startup and SMB customers with Dataiku Online. | partially_verified |
| DSS API client | Developers and administrators | Public Python client for DSS public API. | GitHub repository description. | verified |
| product or tier | public pricing signal | evidence summary | diligence request |
|---|---|---|---|
| Enterprise platform | not_publicly_verifiable | Enterprise software pricing, discounting and implementation fees were not disclosed in the reviewed sources. | Request quote books, realized ACV and discount waterfall. |
| Managed / online offering | not_publicly_verifiable | Public source confirms managed offer existence, not prices or gross margin. | Request packaging, attach rate and gross margin by tier. |
Dataiku has public customer, partner or borrower signals, but account-level concentration, contract economics and supplier terms are not public.
partially verified confidence: medium
Public sources cite 450 enterprise clients in 2021 and over 500 companies in 2022, including named logos and more than 150 of the largest enterprises. Public signals do not disclose top customer or borrower economics.
| customer or segment | signal type | public evidence | verification status |
|---|---|---|---|
| Unilever | Enterprise client logo | Named among about 450 enterprise clients in 2021. | verified |
| Merck | Enterprise client logo | Named among about 450 enterprise clients in 2021. | verified |
| GE | Enterprise client logo | Named among about 450 enterprise clients in 2021. | verified |
| Ubisoft | Enterprise client logo | Named among about 450 enterprise clients in 2021. | verified |
| NXP | Enterprise client logo | Named among about 450 enterprise clients in 2021. | verified |
| More than 150 of the largest enterprises | Aggregate customer signal | Reported in 2022; revenue concentration remains undisclosed. | partially_verified |
Logos and aggregate metrics do not prove revenue concentration or satisfaction.
Bars use mixed disclosed units and are not additive.
partially verified confidence: medium
Public partner and ecosystem evidence identifies dependencies for Dataiku, but commercial terms and termination rights are not public.
| partner | relationship type | public evidence | unresolved gap |
|---|---|---|---|
| Wellington Management | Series F lead investor | Lead investor in 2022 financing. | Investment terms, governance rights and liquidation preferences not public. |
| Tiger Global | Series E lead investor | Led 2021 Series E; also participated in earlier 2020 round per Wikipedia. | Current ownership and board rights not public. |
| CapitalG | Late-stage investor | Purchased secondary shares in 2019 and appeared in later investor syndicates. | Secondary terms and remaining holdings not public. |
| NVIDIA / Nemotron | Public AI transparency integration signal | Wikipedia cites Kiji Inspector integration with NVIDIA Nemotron in 2026. | Commercial terms not public. |
not publicly verifiable confidence: high
Revenue concentration, cohort retention and any account above 5 percent of revenue are not publicly verifiable.
not publicly verifiable confidence: high
No reliable public schedule of significant severed customer, partner or supplier relationships was found.
partially verified confidence: medium
Supplier and infrastructure dependencies are visible at a category level, but spend concentration and SLAs require diligence.
| supplier or dependency | role | public evidence | concentration risk or request |
|---|---|---|---|
| Cloud infrastructure | Hosting and compute dependency | not_publicly_verifiable | Request cloud contracts, spend concentration and uptime SLAs. |
| Open-source and model ecosystems | Technical dependency | Public repository and AI product positioning imply third-party software/model dependency. | Request SBOM, license policy and model-risk controls. |
Dataiku operates in a competitive market where public evidence is insufficient to prove durable market share or pricing power.
partially verified confidence: medium
Dataiku faces credible competition; market share, win-loss and pricing realization are not public.
| competitor | segment | public basis | differentiator or risk |
|---|---|---|---|
| Databricks | Lakehouse / AI and data platform | TechCrunch named Databricks as a formidable rival. | Scale, platform breadth and funding strength. |
| DataRobot | Automated machine learning / AI platform | TechCrunch named DataRobot as a formidable rival and referenced layoffs in the category. | Automated ML overlap and enterprise AI positioning. |
| Cloud hyperscalers | Native analytics and AI tooling | Inferred from enterprise AI workloads and customer cloud dependence. | Bundled cloud services can pressure pricing and distribution. |
Competitor analysis is public-source only and should be supplemented with win-loss diligence.
| axis | target public position | competitive pressure | diligence test |
|---|---|---|---|
| Scale signal | $150M annual recurring revenue/revenue signal and 500+ customer base were publicly reported in 2022, but audited financial statements were not available. | Large incumbents or platforms may have stronger distribution or capital. | Validate scale with customer, revenue and unit-economic records. |
| Product breadth | Dataiku sells an enterprise AI and analytics platform for designing, testing, deploying and governing AI/ML and analytics applications. | Breadth can help bundling but increases execution and support burden. | Benchmark roadmap, reliability and customer NPS. |
| Trust / compliance | No public enforcement action was found in the reviewed sources, but enterprise AI governance, data privacy, IP ownership and model-risk controls require diligence. | Compliance and security failures can outweigh product advantages. | Review audits, policies, incidents and legal/regulatory history. |
Coordinates are analyst qualitative scores from public evidence, not measured market share.
Public GTM and positioning signals are visible, but CAC, channel productivity, pipeline conversion and budget sufficiency require private data.
partially verified confidence: medium
Public positioning and distribution signals are visible for Dataiku, but CAC, payback, channel mix and budget sufficiency are private.
| channel | target segment or region | public evidence | unresolved gap | public evidence strength score |
|---|---|---|---|---|
| Enterprise direct sales | Global large enterprises | Named large enterprise customers and 500+ customer base imply enterprise direct GTM. | Revenue by channel not public. | 4 |
| Investor and ecosystem co-selling | CapitalG, Snowflake Ventures and cloud/data ecosystem | Investor syndicate includes strategic ecosystem names. | Partner-sourced pipeline not public. | 2 |
| Developer/API ecosystem | DSS users and administrators | Public API client supports developer adoption. | Usage and conversion metrics not public. | 2 |
Evidence-strength scores are analyst assessments from 0 to 5, not revenue percentages.
| signal | public evidence | diligence gap |
|---|---|---|
| AI market transformation positioning | CEO statement in 2022 financing framed AI as a massive market transformation. | Marketing effectiveness and pipeline impact not public. |
| Enterprise use-case marketing | Predictive maintenance, supply-chain optimization, quality control and marketing optimization were cited as customer use cases. | Use-case ARR and conversion not public. |
partially verified confidence: medium
Major-customer growth prospects cannot be underwritten from public logos or aggregate metrics alone.
partially verified confidence: medium
Public sources suggest principal new-business avenues, but channel productivity and partner-sourced pipeline are unavailable.
not publicly verifiable confidence: high
Sales force productivity metrics including quota, ramp, compensation and cycle length are not public.
not publicly verifiable confidence: high
The ability to implement the marketing plan within current budgets requires private spend, pipeline and conversion data.
Public R&D and roadmap signals exist, yet engineering allocation, critical dependencies, security posture and roadmap cost are not verifiable publicly.
partially verified confidence: medium
Public R&D/personnel signals exist but do not disclose budget, engineering allocation, architecture review or attrition.
| person or group | role | public evidence | verification status |
|---|---|---|---|
| Florian Douetteau | Co-founder and CEO | Product and company leadership publicly listed. | verified |
| Clement Stenac | Co-founder | Founder listed in public profile. | verified |
| Thomas Cabrol | Co-founder | Founder listed in public profile. | verified |
| Marc Batty | Co-founder | Founder listed in public profile. | verified |
| Adam Towns | CFO | TechCrunch reported hiring a CFO with public-market experience. | partially_verified |
partially verified confidence: medium
Public product roadmap signals exist; costs, dates, critical dependencies and launch risks need company records.
| project or capability | status | public evidence | verification status |
|---|---|---|---|
| Dataiku Online | Launched / commercialized | Managed platform for startups and SMBs reported by TechCrunch. | partially_verified |
| AI and analytics app design/deploy tools | Active product line | TechCrunch reported tools for apps, advanced analytics and ML models. | verified |
| Kiji Inspector | Public 2026 product signal | Wikipedia reports an open-source transparency framework integrated with NVIDIA Nemotron. | partially_verified |
Public management and headcount information is incomplete; organization, compensation, retention and personnel risks need company records.
partially verified confidence: medium
Only partial public organization evidence is available; a full reporting-line org chart is required.
partially verified confidence: medium
Public headcount or scale anchors are limited and do not show functional mix, hiring plan or attrition.
| period or dimension | public signal | evidence summary | verification status |
|---|---|---|---|
| 2022 | 1,000+ employees | Wikipedia states more than 1,000 people worldwide in 2022. | partially_verified |
| 2022 locations | New York, Denver, Washington DC, Los Angeles, Paris, London, Munich, Frankfurt, Sydney, Singapore, Tokyo and Dubai | Public office footprint indicates global operating complexity. | partially_verified |
partially verified confidence: medium
Public senior-management evidence is incomplete; biographies, board roles and employment terms need validation.
| name or group | role | public evidence | verification status or request |
|---|---|---|---|
| Florian Douetteau | CEO / co-founder | CEO and founder publicly identified. | verified |
| Adam Towns | CFO | Reported as first external C-suite addition and former Mimecast public-market executive. | partially_verified |
| Other C-suite and board | not_publicly_verifiable | Complete current executive and board roster was not established from reviewed sources. | Request board minutes, officer list and org chart. |
not publicly verifiable confidence: high
Executive compensation and benefit arrangements are not publicly verifiable.
not publicly verifiable confidence: high
Equity incentive plan details and dilution impact are not publicly verifiable.
not publicly verifiable confidence: high
Employee-relations matters cannot be assessed from the reviewed public sources.
not publicly verifiable confidence: high
Turnover and retention data are not public.
| topic | public signal | evidence summary | request |
|---|---|---|---|
| Layoffs | No major layoffs reported in reviewed TechCrunch article | TechCrunch contrasted Dataiku with competitors and said it had managed to avoid major layoffs at that time. | partial and time-bound |
| Turnover and retention | not_publicly_verifiable | No personnel turnover schedule was publicly available. | Request HR turnover data and retention analysis. |
Dataiku has legal/regulatory/IP diligence items visible from public sources, but formal counsel, docket, license and contract review remains necessary.
not publicly verifiable confidence: high
No material lawsuit against Dataiku was identified in reviewed sources, but no comprehensive docket/counsel search was available.
| case or search scope | public finding | evidence summary | verification status |
|---|---|---|---|
| Reviewed public sources | No material lawsuit identified in reviewed sources | No legal docket search artifact was available; absence is not proof of no litigation. | not_publicly_verifiable |
No comprehensive docket search was performed; treat as a diligence gap.
not publicly verifiable confidence: high
No company-initiated litigation was identified in reviewed sources; formal docket and counsel review remain required.
| defendant or scope | public finding | evidence summary | verification status |
|---|---|---|---|
| Reviewed public materials | No company-initiated litigation found in reviewed sources | This was not a comprehensive docket or counsel-letter review. | not_publicly_verifiable |
| Demand letters / settlements | not_publicly_verifiable | Non-public disputes and settlement obligations require counsel confirmation. | not_publicly_verifiable |
partially verified confidence: medium
Environmental, workplace-safety and product-impact matters require company policies and legal records.
partially verified confidence: medium
Public IP and licensing signals are incomplete; request full patent, trademark, copyright, license and open-source schedules.
| asset or contract | category | public evidence | verification status |
|---|---|---|---|
| Dataiku brand and DSS software | Software / trademarks / copyrights | Public product and repository evidence support active software/IP, but full IP schedule is private. | partially_verified |
| Open-source/API client | Repository license and dependency review needed | Public repository exists; no license compliance audit was performed. | partially_verified |
not publicly verifiable confidence: high
Insurance policies, claims and material exposures are not public.
not publicly verifiable confidence: high
Material contracts are not public; partner, supplier, bank, customer and lender contracts should be reviewed.
partially verified confidence: medium
No public enforcement action was found in the reviewed sources, but enterprise AI governance, data privacy, IP ownership and model-risk controls require diligence.
| regulatory area | issue or dependency | public evidence | request |
|---|---|---|---|
| Enterprise AI governance | AI, data privacy and model-risk controls | Dataiku operates in AI and analytics for regulated enterprise use cases; controls are not public. | Request SOC reports, privacy assessments, AI governance policies and customer security reviews. |
| ID | Claim | Status | Sources |
|---|---|---|---|
| EC-001 | Dataiku appears on a current public unicorn list at $3.70B. | verified high | SRC-001 |
| EC-002 | Dataiku has public financing history but private financing documents remain unavailable. | partially verified medium | SRC-002SRC-003SRC-004 |
| EC-003 | Dataiku has public operating or pricing metrics, but full financial quality is not public. | partially verified medium | SRC-003 |
| EC-004 | Dataiku publicly markets an active product suite. | verified medium | SRC-003 |
| EC-005 | Dataiku has public customer, user, borrower or logo signals. | partially verified medium | SRC-003SRC-004 |
| EC-006 | Dataiku has material public partner or supplier dependencies. | partially verified medium | SRC-004 |
| EC-007 | Dataiku operates in a competitive market with credible substitutes. | partially verified medium | SRC-003 |
| EC-008 | Dataiku has public marketing, geography or distribution signals but private funnel metrics are unavailable. | partially verified medium | SRC-003 |
| EC-009 | Dataiku shows public R&D, technical repository or product-roadmap signals. | partially verified medium | SRC-005 |
| EC-010 | Dataiku has limited public management and personnel evidence. | partially verified medium | SRC-002SRC-003 |
| EC-011 | Dataiku has legal, regulatory, IP or licensing diligence items visible in public sources. | partially verified medium | SRC-002SRC-005 |
| EC-012 | Private diligence materials are required to verify Dataiku financials, customer economics, legal matters, cap table and operating metrics. | not publicly verifiable high | SRC-001SRC-002 |
| ID | Publisher | Title | Accessed |
|---|---|---|---|
| SRC-001 | CB Insights | CB Insights - The Complete List Of Unicorn Companies | 2026-05-19 |
| SRC-002 | Wikipedia | Dataiku - Wikipedia | 2026-05-19 |
| SRC-003 | TechCrunch | AI and analytics platform Dataiku raises $200M at a reduced valuation | 2026-05-19 |
| SRC-004 | TechCrunch | Dataiku gets $400M at a $4.6B valuation, led by Tiger Global | 2026-05-19 |
| SRC-005 | GitHub | dataiku/dataiku-api-client-python | 2026-05-19 |
This report is a public-evidence diligence snapshot, not investment advice. Important financial, legal, technical, and contractual facts remain non-public and should be verified directly with management and primary documents before any investment decision.